JILLIAN MAGENHEIM
JILLIAN MAGENHEIM
Welcome…
With nearly 20 years of experience, I’ve spent my career immersed within various facets of the fashion, beauty and lifestyle industries. From time spent at editorial giants such as WWD and Marie Claire, product development for Ralph Lauren Collection, Editorial Director for Olivia Palermo Group and the head of digital marketing teams at Factory PR, Purple PR and Linda Gaunt Communications, I’m proud to be a leader and team member in the ever-evolving digital landscape that intertwines the worlds of influencer marketing, social media, personal styling and talent management.
Throughout this time, I created Rose House, a consulting firm focused on providing a true partner to brands and individuals looking to expand their digital footprint. Having recognized the key component that talent would play in digital marketing back in 2012, I’ve aided in the launch of many brand’s first foray into influencer marketing activations and affiliate marketing strategies while simultaneously representing and styling talent, helping to establish the building blocks of their brands and expanding their connections and relationships with one another through strategic content creation.
Along with digital marketing, I’ve spent time traveling to the fashion capitals of the world, providing show coverage and sharing top trends for various outlets while establishing key partnerships for OliviaPalermo.com. This allowed me the opportunity to style campaigns for brands such as Piaget, Nordstrom, Banana Republic and more.
I’ve since continued to work with up-and-coming as well as established talent and brands creating and executing digital marketing strategies, launching editorial platforms, styling campaigns and creating long-term collaborations between brands and influencers alike.
DIGITAL MARKETING
DIGITAL MARKETING
I approach digital marketing with both an analytical and creative mindset. With a special focus on growth marketing and digital performance, I curate custom strategies based on a framework of metrics, KPI performance and optimization tactics to result in conversion-driven campaigns that are innovative, culturally relevant and support your brands’ core values.
STYLING
STYLING
Whether for a campaign, special event, or content creation, I provide clients with styling services in order to capture and enhance their brand DNA and personal aesthetic.
Through my network and experience, I work meticulously with brands and agencies to have access to the most current samples as well as luxury vintage to help elevate each and every look as well as highlight brand collections to share across all media channels.
TALENT MANAGEMENT
TALENT MANAGEMENT
I facilitate partnerships between brands and influencers from conception to execution. By taking a transformational-style approach, each client is able to rely on a true ally in their corner helping them to elevate their brand to the next level.
Through thoughtful scopes of work, we develop and advise best practices for paid activations, design collaborations, advertorials and beyond in order to create successful and long-lasting relationships amongst all parties.
Expertise in…
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Influencer Marketing
Social Media Management
Paid Advertorials
Reporting and Analysis
Strategy Optimization
Sweepstakes + Giveaways
Newsletters
Content Calendars
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Content creation
Red carpet
Partnerships
Weddings
Campaigns
Lookbooks
Website + print editorials
Street Style
Travel
Maternity
TV + Podcast + YouTube appearances
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Talent Discovery and Acquisition
Brand Development and Career Planning
Social Media + Online Presence Strategy
Contract Negotiation and Representation
Organic and Paid Partnerships
Image Management
